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IPGA Secures iProperty.com Domain Name
The acquisition is in line with the Group’s aggressive regional expansion push and will further consolidate IPGA’s position as Asia’s leading online real estate group

December 5, 2007 – In line with its aggressive regional expansion push and to seal its market-leading position as Asia’s number one integrated online property network, IPGA Limited (ASX:IPP) has acquired the domain name “iProperty.com”.

iProperty is already synonymous with leading property websites in both Singapore (iProperty.com.sg) and Malaysia (iProperty.com.my). With the acquisition, the Company’s network of regional websites will all be unified under the iProperty.com brand umbrella over the next few months.

Besides having a powerful tool to search for local properties, consumers now have a one-stop address to “shop” for properties across Asia. Instead of performing numerous online searches and visiting independent websites, investors can now conveniently and effectively locate property in several Asian countries by simply visiting iProperty.com.

Executive Chairman of IPGA Limited, Patrick Grove is confident that this initiative will strengthen its brand identity, further consolidate the Group’s market leadership position in Asia and strongly position it to tap on growth opportunities, as it continues to seek further strategic acquisitions of leading property portals throughout regional markets.

“Asia is a region whereby property buyers and developers are frequently operating in more than one market.  A large number of foreign buyers in Singapore, Malaysia and Hong Kong actually come from the same three countries of Singapore, Malaysia and Hong Kong.  Moving towards one unified and concise brand name is an important part of being the leading online property portal in key Asian markets.”

 “We want iProperty.com to be the first website people think of when they are looking for a one-stop online “shop” through which to research and buy Asian properties.”

Currently, IPGA’s network of property websites see over 750,000 unique visitors per month who view property listings provided by over 4,000 agents and 100 developers across Asia.                                                                 

About IPGA Limited (www.ipgalimited.com)
Listed on the Australian Securities Exchange, IPGA Limited (ASX:IPP) owns Asia’s leading network of property websites under the iProperty.com umbrella brand. The Company is focused on developing and operating Internet-based real estate portals with other complementary offerings in Asian markets. It currently operates consumer and business online property portals in the markets of Singapore, Malaysia, Hong Kong and Philippines, with a Heads of Agreement in place to acquire an online property portal in Thailand. With further expansion planned, IPGA is continuously working to capitalise on its market-leading positions and the rapidly growing online property advertising market throughout the region.

iProperty.com Network of Websites:
Singapore: iProperty.com Singapore
Malaysia: iProperty.com Malaysia and iLuxury.com.my
Hong Kong: GoHome.com.hk, House18.com
Philippines: iProperty.com Philippines

For more information please contact:

Patrick Grove
Executive Chairman
IPGA Ltd
Mobile:            (60) 12 269 4977
Email:              pg@catchacorp.com
           

Cynthia Chan
Company Secretary
IPGA Ltd
Tel:                (613) 9691 4900
Fax:               (613) 9600 1500
Email:            cchan@beconwood.com.au

 

 



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